Affiliate Disclosure

Last updated: 17 July 2026

StraightBet SA provides sports betting and horse racing information for South African readers.

Some pages on this website may contain affiliate links. This Affiliate Disclosure explains what those links are, how StraightBet SA may earn money and how commercial relationships are kept separate from our editorial decisions.

The simple version

StraightBet SA may earn a commission when you click certain links on our website and complete a qualifying action with a third-party betting operator.

Depending on the agreement, that action may include:

• registering an account;
• making a qualifying deposit;
• placing a qualifying bet; or
• remaining an active customer.

You are not charged by StraightBet SA for using our website or clicking an affiliate link.

Using an affiliate link will not normally change the price, odds or promotional terms available to you. Where a commercial arrangement could affect an offer or condition available through a particular link, we will aim to explain this clearly.

What is an affiliate link?

An affiliate link is a trackable link that identifies StraightBet SA as the website that referred a visitor to another business.

When you click an affiliate link, a tracking technology may record information such as:

• that the referral came from StraightBet SA;
• the page or link you clicked;
• the time of the referral;
• whether a qualifying action was completed; and
• technical identifiers used to attribute the referral.

The betting operator or affiliate network may use cookies or similar technologies for this purpose.

More information about website tracking is available in our Cookie Policy and Consent Settings, and Privacy Policy and POPIA notice.

How StraightBet SA may be paid

Affiliate arrangements can use different payment models.

These may include:

Cost per acquisition

StraightBet SA may receive a fixed commission when a referred reader completes specified requirements, such as registering, depositing or placing a qualifying bet.

Revenue share

StraightBet SA may receive an agreed percentage of qualifying net revenue generated by referred customers.

The exact calculation is determined by the commercial agreement with the operator or affiliate network.

Hybrid arrangements

A hybrid agreement may combine a fixed acquisition payment with an ongoing revenue-share component.

Fixed fees or sponsorships

StraightBet SA may occasionally receive a fixed payment for clearly identified advertising, sponsorship or promotional placement.

Paid placements do not automatically receive favourable editorial ratings and must be labelled appropriately.

StraightBet SA is not required to disclose the confidential commercial rate agreed with each partner unless disclosure is legally required. However, the existence and general nature of a commercial relationship will not be deliberately concealed.

Affiliate links do not guarantee positive coverage

An operator cannot purchase:

• a positive review;
• a higher rating;
• a guaranteed recommendation;
• first place in a ranking;
• the removal of legitimate criticism;
• protection from future corrections; or
• the concealment of important restrictions.

Affiliate commission is not included as a scoring category in our bookmaker review methodology.

Where an operator performs poorly against our published standards, we may give it a low rating, identify its disadvantages, remove its recommendation or stop linking to it commercially.

Our assessment process is explained on our How We Review Betting Sites page.

How commercial relationships may affect the website

Commercial relationships may influence:

• which operators have trackable affiliate links;
• whether a commercial offer is available through StraightBet SA;
• which partnerships help fund new content;
• whether a clearly labelled sponsored placement appears; and
• which commercially viable pages we prioritise for development.

They should not determine:

• whether factual claims are corrected;
• how licensing concerns are reported;
• whether important terms are disclosed;
• how responsible gambling risks are described;
• the outcome of an editorial review; or
• whether an operator receives criticism.

We will not knowingly recommend an unsuitable or unlicensed operator simply because it offers a commercial payment.

Editorial rankings and commercial availability

A comparison page may include both affiliate partners and operators with which StraightBet SA has no commercial relationship.

An operator’s position should be based on the criteria relevant to that comparison, such as:

• licensing and transparency;
• sports or horse racing coverage;
• deposits and withdrawals;
• platform usability;
• betting features;
• promotional terms;
• customer support; and
• responsible gambling tools.

An operator may be included without an affiliate link where its inclusion provides genuine value to readers.

Equally, having an affiliate agreement does not guarantee that an operator will be included on every comparison page.

Operator licensing

StraightBet SA does not knowingly promote offshore or unlicensed gambling operators to South African readers.

Before entering or maintaining a commercial relationship, we aim to confirm that the operator holds an appropriate licence issued by a recognised South African provincial gambling authority.

We may use sources such as:

• the National Gambling Board’s Verified Operators Portal;
• the relevant provincial gambling authority;
• the operator’s published licence information; and
• other official regulatory records.

Licensing status can change. If a material licensing concern arises, StraightBet SA may suspend affiliate links or recommendations while the matter is investigated.

Readers should also verify an operator’s current licence information before registering, depositing or placing a bet.

Sponsored content and paid placements

Sponsored content is different from ordinary editorial content.

Where StraightBet SA publishes content or a placement paid for directly by a third party, it should be clearly labelled using wording such as:

• “Sponsored”;
• “Paid placement”;
• “Advertisement”; or
• another similarly clear disclosure.

Sponsored content remains subject to our standards concerning:

• factual accuracy;
• licensed operators;
• responsible gambling;
• age restrictions;
• clear promotional terms; and
• misleading claims.

Payment does not give a sponsor unrestricted control over what appears on StraightBet SA.

We reserve the right to reject, amend or remove paid content that conflicts with our policies.

Offers and promotional information

StraightBet SA may display information about bookmaker bonuses, promotions or special offers.

These offers may be linked to an affiliate relationship.

When covering a promotion, we aim to explain the most important conditions, which may include:

• age and location requirements;
• new-customer restrictions;
• minimum deposits;
• minimum odds;
• qualifying bets;
• wagering or turnover requirements;
• maximum rewards;
• excluded payment methods;
• expiry periods;
• withdrawal restrictions; and
• other material limitations.

Promotions may change or end after publication.

The operator’s current terms and conditions remain the definitive source for eligibility and offer requirements. Readers should review those terms before registering, depositing or claiming a promotion.

No guaranteed winnings

Affiliate compensation is connected to referrals or customer activity—not to whether a reader wins a bet.

StraightBet SA does not guarantee:

• profits;
• successful betting selections;
• favourable odds;
• bonus eligibility;
• account acceptance;
• withdrawal approval; or
• any particular experience with an operator.

Betting involves financial risk. Readers should never gamble with money they cannot afford to lose.

Readers do not owe StraightBet SA a fee

StraightBet SA does not charge readers a subscription or referral fee for clicking an affiliate link.

Any money deposited or wagered is handled by the relevant operator, not by StraightBet SA.

StraightBet SA does not:

• accept bets;
• hold player funds;
• process gambling payments;
• operate betting accounts;
• settle wagers; or
• control betting outcomes.

Any account, payment, bonus or withdrawal issue must ultimately be resolved with the relevant operator or regulatory authority.

Our responsibility to readers

Affiliate revenue helps fund activities such as:

• researching and updating content;
• maintaining the website;
• reviewing betting operators;
• producing original guides and graphics;
• supporting editorial checks; and
• covering hosting, software and operational costs.

That funding does not remove our obligation to be honest about how the website earns money.

Where a page contains affiliate links, we aim to place a clear disclosure where readers can reasonably notice it rather than hiding the relationship only on this policy page.

A typical on-page disclosure may state:

StraightBet SA may earn a commission when you register through links on this page. This does not affect our editorial ratings or the cost to you. Betting is for adults aged 18 and older.

The wording may be adjusted to fit the page, provided the commercial relationship remains clear.

Complaints and concerns

Readers, operators and regulators may contact StraightBet SA if they believe:

• an affiliate relationship has not been disclosed clearly;
• a paid placement is presented misleadingly as independent content;
• commercial influence has affected a factual conclusion;
• an operator’s licensing information is incorrect; or
• promotional terms have been represented inaccurately.

Please identify the relevant page and explain the concern through our Contact Us page.

We will assess substantiated complaints in accordance with our Editorial Policy and Corrections Policy.

Changes to this disclosure

StraightBet SA may update this Affiliate Disclosure when:

• our commercial model changes;
• we join or leave affiliate programmes;
• new types of paid content are introduced;
• tracking practices change; or
• legal or regulatory requirements develop.

The date at the top of this page indicates when the disclosure was most recently revised.

Our commitment

Affiliate marketing is how StraightBet SA may earn revenue. It should never be something readers have to uncover for themselves.

Our standard is simple: disclose the relationship, explain the important terms and keep commercial payments away from factual verdicts.